Email Marketing for Brands - APA Digital Breakfast - 9th March - Book your place
05 Mar 2010
Category: News
Source: APA Digital Training
Email marketing continues to be one of the most effective customer acquisition and relationship tools available to digital marketers.
At the next Digital Breakfast on Tuesday 9th March, Skip Fidura, Managing Director at dotAgency and Vice Chairman of the DMA Email Marketing Council, will discuss the vast opportunities for email marketing. He will look at a customer publisher case study and provide advice on how to improve performance and get even better results.
Topic - The role of email in digital marketing
Skip Fidura will be discussing the vital role that email plays in a successful digital marketing strategy, showcasing best practice and sharing research and experience from his time during the past 9 years at the leading edge of digital.
The session will be interactive, offering attendees the opportunity to ask questions and put forward real-world challenges that can be shared and discussed.
The Presenter - Skip Fidura, dotDigital, dotAgency and industry guru
With over 9 years experience in management, email and digital marketing
strategy and consulting, Skip is Managing Director at dotAgency and Digital Director at dotMailer, as well as Vice Chairman of the DMA Email Marketing Council. He was listed by Revolution Magazine as one of the 50 most influential people in new media.
Where
Microsoft London (Cardinal Place),
100 Victoria Street, London, SW1E 5JL
When
Tuesday 9th March
Breakfast and coffee/teas will be available from 8.45am, with the talk starting at 9am to approx. 10.30am
How to book your place
Please fill in the attached booking form, then either email or fax back to Amanda Burrell on amanda.burrell@apa.co.uk or 0207 4044167
Cost
The digital breakfast is open to both APA members and non-members. We also offer free places to any member clients who would like to attend.
- APA members @ £50 per person, inclusive of breakfast
- Non members @ £80 per person, inclusive of breakfast
Workshop discount
Anyone attending this breakfast can claim a £20 discount off the course fee for our Workshop on Tues 23rd March. The topic is ‘Effective email strategies for brands'. Contact amanda.burrell@apa.co.uk for more details.
Highlights from last months digital breakfast >> with Simon Waldman, The Guardian's Director of Digital Strategy
